Millennial Marketing – Changing Face of Marketing for Small Businesses
Marketing has a lot of variables in it and hence is a very fickle business. You need to vary your target audience when you are marketing. This could include culture, political party, age group, a specific gender, and a hobby. However, first, you need to get to know the basics of millennial marketing and how […]
7 Killer Growth Strategies for Small Businesses
Starting and sustaining as a small business is actually cumbersome in today’s tough economy landscape. Do you know there are only 50% of the startups that could survive for 5 years and only a few of them could make it to the top 10? This graph manifests how grueling and difficult it is to survive […]
When is the right time to start your business leaving your job?
Have you ever felt like your money goes by as swiftly as it comes to you? Fear not, we have all been there and it is truly frustrating. But we have a solution for you. From the moment when you decided to leave your ongoing monotonous work and start a tech start-up, we also have […]
Changing Role of HR in Post-COVID-19 and Beyond
COVID-19 has certainly become the pandemic that has inspired us to respect mother-nature and human relations. It has been spreading like wildfire and only bodies are remaining behind in this outbreak. It also will affect the world’s economy due to the lockdown. Impacts almost Every Sector By 2020 the IMF has predicted that 3% of […]
8-step Exigency Management Plan for Small Businesses
The Crisis Survey by PwC’s conducted in 2019 states that there have been at least seven leaders out of ten that have experienced corporate crises leading to their businesses in shambles in half the decade. Companies that have an employee count of more than 5000 will have more than 5 crisis in five years. Although […]
Shoestring Budget Planning for Marketing your Small Business in 2020
Launching your company after creating an innovative service or product that people would like to buy is the initial step of your business. What to do to take the next step of spreading the word about your business or to promote your product? Irrespective of how innovative and the useful product you offer to the […]
9 Sales Tools Every Small Business Must Have
Running a business has never been a child’s play but the evolving technology and growing reach of the internet and virtual world has made it more complex. It’s equally true that every successful business has a common objective and mindset. They must be well structured, fast and scalable. They have to be competitive, hungry to […]
How to build the Initial Marketing Team
How to develop and grow a well-armed marketing team is of the essence for any developing or small company. Creating and running a sustainable marketing team could be one of the greatest challenges that any small business would face. You need to increase your personnel given your increasing customer base or while venturing into new […]
9 Sales Tools Every Small Business Must Have
Running a business has never been a child’s play but the evolving technology and growing reach of the internet and virtual world has made it more complex. It’s equally true that every successful business has a common objective and mindset. They must be well structured, fast and scalable. They have to be competitive, hungry to […]
Is Cloud Technology the future of Business – Post COVID-19?
There have been many changes that have occurred during these past days due to the lockdown. It adversely affected every individual, family, and business. The only remedy that people are resorting to is leveraging the facility of online learning, business, and working. Hence all those businesses that have made the profit during this crisis are […]